Our New Weekly Newsletter - Coworking Marketing by Cobot
Dear coworking community,
We have had the pleasure of working with many different spaces in the last 15 years (Cobot's founding team even owned a coworking space before transitioning fully to providing coworking management software). Over the years, we have observed many patterns of thriving coworking spaces that contribute to their community while managing to balance the accounting sheets.
What we have noticed is that independent coworking space owners and operators are great at creating a unique and welcoming environment as well as taking care of their existing members.
What independent space owners usually struggle with (outside of the practical and legal struggles of starting a business) is promoting their uniqueness and welcoming environments to their potential customers. In one word–marketing.
We often hear from our community: "How do I attract more members to events?", "Why do I keep losing money on Google ads?", "I have followers on Instagram, but no one is seeing my posts", etc...
Cobot, at its core, is all about empowering small independent spaces and giving them the resources to create something great. This is why we want to transfer some of our coworking marketing knowledge through our new weekly newsletter–Coworking Marketing.
It's a no-nonsense, community-driven weekly newsletter. Each issue contains easy-to-understand breakdowns and infographics, as well as advice from other coworking operators and professionals around the globe.
The best part? Each email takes less than 5 minutes to read.
If this sounds interesting to you and your space, subscribe to the newsletter here. We will send you the next edition each Wednesday.
What we'll cover next month:
- Am I posting too much? How, when, and where to post. (Infographic)
- Why some coworking events work, and others don’t? (With Stefania Pasquarelli from Toolbox 🇮🇹)
- Taking a stand: How to boldly communicate online.
- How to create engaging social media videos? (With Lenny Leiter from workish.berlin 🇩🇪)
Looking forward to seeing you on Wednesday and happy coworking! 🥳